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docs: add campaign personalization guide (#374)

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* docs: add campaign personalization guide

* docs: show best practices without accordions
This commit is contained in:
KM Koushik
2026-03-08 08:23:37 +11:00
committed by GitHub
parent 83cb0b24f7
commit 79f9049e40
3 changed files with 179 additions and 24 deletions
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apps/docs/guides/double-opt-in.mdx
+7 -23
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@@ -131,7 +131,7 @@ The following variables can be used in the confirmation email template:
| `{{lastName}}` | The contact's last name |
<Warning>
The `{{doubleOptInUrl}}` variable is **required** in the email template. The
The `{{ doubleOptInUrl }}` variable is **required** in the email template. The
confirmation email cannot be saved without it. This ensures every confirmation
email contains a working verification link.
</Warning>
@@ -147,25 +147,9 @@ Each resend generates a new confirmation link with a fresh 7-day expiration wind
## Best practices
<AccordionGroup>
<Accordion title="Set up a verified domain first">
Double opt-in requires at least one verified domain to send confirmation
emails. Make sure to [verify your domain](https://app.usesend.com/domains)
before enabling double opt-in.
</Accordion>
<Accordion title="Keep the confirmation email simple">
The confirmation email should be clear and concise. Include a prominent
confirmation button and a brief explanation of what the subscriber is
confirming.
</Accordion>
<Accordion title="Use a recognizable from address">
Use a from address that your subscribers will recognize, such as
`newsletter@yourdomain.com` or `hello@yourdomain.com`. This reduces the
chance of the confirmation email being marked as spam.
</Accordion>
<Accordion title="Monitor pending contacts">
Regularly check for contacts stuck in Pending status. If many contacts
aren't confirming, consider improving your confirmation email or resending
confirmations.
</Accordion>
</AccordionGroup>
| Best practice | Why it helps |
| ---------------------------------- | -------------------------------------------------------------------------------- |
| Set up a verified domain first | Double opt-in emails need a verified domain before they can be sent |
| Keep the confirmation email simple | Makes it easier for subscribers to understand and complete the confirmation step |
| Use a recognizable from address | Reduces the chance of the confirmation email being ignored or marked as spam |
| Monitor pending contacts | Helps you spot low confirmation rates and improve your signup flow |